WordPress vs Magento: Which is the better eCommerce platform? |
Posted: November 15, 2019 |
According to a recent study by 99firms, the value of global retail eCommerce sales is expected to reach $3.45T in 2019. This underpins the shifting dynamics of the global retail market in alignment with the changing customer preferences for buying things online. The success of any eCommerce store would depend on the robustness of its built platform such as WordPress, Magento, Shopify, and Opencart, among others. However, choosing an eCommerce platform for your online store can be a challenging one as every platform claims to be the best. This is where you can engage eCommerce website design services to develop a robust online store that offers users with an experience similar to that of a physical store, besides offering easy management facility to the administrator. In this blog, we will discuss the pros and cons of the two well-known eCommerce platforms, viz., WordPress and Magento, in order to give you a clear insight about them. Salient Features of WordPress and Magento Both the platforms are customizable, SEO friendly, and are backed by an active online support community. Also, both the content management systems (CMS) allow you to add and modify your content in the most effective way. However, they have some differences as well, which we will discuss threadbare in the following passages. # WordPress WordPress is an open-source content management system (CMS). According to the Hosting Tribunal, about 60% of the CMS-built sites are based on WordPress. If your business goal revolves around content marketing and digital publishing, WordPress is the right choice for you. #Pros:
#Cons:
#Magento Magento is one of the 10 choicest content management systems available to build an online store. If your objective is to build an online marketplace selling multiple products, Magento can be the perfect pick. #Pros:
#Con:
Conclusion: Identifying the purpose of your eCommerce venture is the primary step to determine the right platform to build your online store. For instance, if your objective is to establish a multi-vendor marketplace, Magento is the ideal solution. On the other hand, WordPress can be beneficial if you seek to sell virtual products that don’t require complex shipping arrangements or tracking orders. However, if you don’t have any prior experience to build or handle an eCommerce platform, it can be difficult to select the suitable one for your site. To address this issue, you can contact the experts of a top eCommerce development companyto guide you.
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