5 Restaurant Technology Tools You Need to Sell Food Online |
Posted: November 12, 2020 |
Are you looking to diversify your income streams and start selling food online? Or perhaps you are forced to shut your doors because of the COVID19 pandemic and you have to relocate your restaurant online. Regardless, you need to invest in quality technology if you’re going to make money by selling food online. Below, I take you through a couple of tools, explaining how each of them can help you succeed as a restauranteur in the online world. These 5 Restaurant Technology Tools Will Help You Sell More OnlineTechnology in a restaurant kitchen is no longer just something to look forward to in the future. It’s happening now. If you’re a restaurant owner or manager, check out these 5 restaurant technology tools for a boost in sales. 1. Sales Optimized WebsiteFirst of all, if you want to sell food online, the best strategy is to create your own website that customers can visit and place orders from. While enlisting your restaurant on food delivery portals can get you additional business, your end goal should be to have all loyal customers order from your own website. That way, you don’t just keep all the profits, but you also get all the traffic. That said, your next task should be to build a restaurant website that is optimized for sales. The restaurant website builder by GloriaFood generates an optimized website in minutes. We use a one-page template that is specifically designed to increase sales because it simplifies the ordering process for the customer. Other benefits of this website builder include:
2. Online Ordering SystemTo convince people to order from your website rather than from a food portal, you need to show them online ordering for restaurants is the better, more seamless option. What better way to do that than with an online ordering system like GloriaFood? And that’s not even the best part. The website generator above comes with the online ordering system already included in the price. However, if you already have your own website that you can use, it’s all a matter of signing up for the online ordering system for free. The marks of a truly great ordering system for restaurants are:
3. Responsive Restaurant MenuYour online menu is the star of the entire online ordering experience, so you have to make sure your customers get the very best when ordering from you online. A significant number of your customers will order food from their mobile devices, so your first concern should be for your online menu to be responsive and to load properly and quickly on all devices. Next, try to limit the number of clicks users have to make to place an order. The fewer, the better. When you’re hungry, the last thing you want to do is look for a button for 5 minutes or scroll endlessly until you find the menu. The next important thing in an online menu is the photos that have to speak for themselves. A mouth-watering photo can make the difference between a hungry customer looking for another restaurant and them placing an order with you ASAP. You can use the free online menu maker by GloriaFood to save time and money, and surprise your customers with a flawless experience from start to finish, no matter the device. 4. AdWords Campain GeneratorDo you want your restaurant website to rank higher on Google than those of your competitors? Besides focusing on search engine optimization, you can also invest in an AdWords campaign. If you’re unfamiliar with how this works and what the best way to create a campaign is, you can use the free AdWords generator for restaurants by GloriaFood. What’s in it for you? This and more:
5. Promo and Coupons EngineNow that you’ve optimized your website and online menu, and people can easily find you on Google, it’s time to take things one step further. Come up with treats and promos for new and returning customers. This is where a promotions engine comes in. The GloriaFood online ordering system comes with an integrated promo and coupons engine that you can use for free. Any promo you create will appear at the top of the menu so customers can spot it easily when they want to place an order. Plus, the best part is our system is designed to let customers know when they’re close to hitting the requirements for a promo. For example, if you create a discount on cart promo that gets triggered at a certain cart value, the customer will be informed when they’ve added enough items to the cart that they’re close to hitting that value. If you’re a beginner and you’ve never created an online promotion, you can use our intuitive templates and you’ll be able to run the promo in no time. Final WordsWith these 5 online tools, the future of restaurant technology is looking bright for your business. Now more than ever, restaurants need to embrace technology and shift their focus from on-premise dining to food delivery and takeout. Results will start showing soon if you optimize your restaurant website for sales and SEO, get an online ordering system with a responsive menu, and invest some time into crafting unique promotions and campaigns designed to boost sales. Luckily for you, GloriaFood is a 5-in-1 tool that will solve all your online sales problems. Set up your restaurant profile and let’s take care of business together! I’d love to know, what other restaurant technology tools are you using for your business? Leave me a comment below.
|
|||||||||||||||||||
|