According to Reuters, this year, bankruptcy surged by 41%, chiefly attributed to the effects of the pandemic. However, while bankruptcy may be prevalent, finding leads ethically online remains a challenge for law firms. Here’s how we find bankruptcy leads for attorneys at Comrade Digital Marketing, how to determine what they should cost.
How are bankruptcy leads generated?
Regardless of the industry, we follow the same principles for lead generation for our clients. To generate leads the right way, we take a careful look at your brand and vision to ensure the tone and messaging of your online assets resonate with your firm’s ethos.
Our lead generation is digital as an eCommerce digital marketing agency, which is often an overwhelming process for older firms familiar with offline methods. We use paid and organic search strategies and social media advertising to lead prospective clients further down the buyer’s funnel.
For example, if a potential lead clicks on a targeted Facebook advertisement, then they are directed to your website, whereby they are asked to fill out a form for a free consultation at your firm. This lead generation marketing tactic offers potential clients a valuable service in exchange for their details. And, it needn’t be a free consultation, it can be simpler like an online e-book, for instance.
Lead generation tactics like this can provide valuable information like how much debt potential clients may be in, their reasons for bankruptcy, and whether they already have an attorney to help. In addition, it’s possible to target individuals in your area or those filing for different types of bankruptcies. The possibilities are endless.
Read more on our website: https://comradeweb.com/blog/how-much-do-bankruptcy-leads-cost/
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